Media Partner: Group Tour Media

Michigan-based Group Tour Media is a business-to-business publisher and marketing studio with a portfolio of options that help suppliers connect with tour leaders. With predecessor companies dating to 1980, Group Tour Media produces an array of regional, niche and custom publications, plus digital solutions pertaining to social media, retargeting and web presence. Flagship publications include digital and print versions of Group Tour and Student Group Tour magazines, through which suppliers can become connected to decision makers in group travel: tour planners. The brand’s growing initiatives include a full-service content creation suite and two consumer-focused, Michigan-regional lifestyle publications: Urban St. and The Pike.